Read this page aloud What is Recite? skip to content
Quick Links Hints

Cultural Management MA

Image: Cultural Management COURSE INFORMATION (2014 ENTRY)

2 years part-time by distance learning (September start)

Arts, Design and Social Sciences
Lipman Building, Newcastle City Campus

The programme is informed by a belief in the importance of cultural enterprise, which is embedded into the framework structure. Core modules equip students with an understanding of the necessary knowledge of cultural management, and encourage students to consider enterprise and entrepreneurialism in this context. The programme synthesizes critical examination of cultural management theory and practices with the wider background, policies, theories and principles of working in the arts, cultural and creative industries. Cultural management within the artistic, creative and cultural contexts is becoming increasingly internationalised and the global nature of cultural management in each of the degree areas is explored within the context of international policy, funding and advances in collaborative working. This is applied within a contemporary social, political, economic and technological context and within public, voluntary and commercial sector frameworks.

The programme offers an innovative approach to creative and cultural leadership including operational and strategic management, offering professional development at a high level, encouraging learners to critically reflect on policies, procedures and practices informed by theory. The programme develops essential creative and cultural management skills. Funding and sponsorship, marketing and management of cultural and creative projects are each explored. The programme addresses the nature and process of managing a creative and cultural organisation and recognises that managing staff, teams and volunteers and strategies for workforce development are key elements of the cultural manager’s role. Alongside this, community working and education programmes form the remit of many cultural sector activities. The programme enables learners to engage with social and education policy and strategies for developing and aligning activity to meet the needs of particular communities and audiences.


Distance teaching and learning is conducted through the eLearning Portal via the internet. Students are provided with an induction to the programme structure and content as well as student support services, IT support, discussion boards and chat rooms. In most cases reading lists are drawn from electronic websites offering materials in PDF format or the opportunity to purchase online.

A range of assessment methods is used to support, inform and motivate students’ practical and intellectual development. Examples of assessment methods include assignments, portfolios, group tasks, the analysis and evaluation of case studies, examination and presentations.


Graduates of these programmes have gone on to work across the cultural and creative industries in positions within the visual and performing arts, architecture, museums and galleries, music, broadcast, cultural industries, historic environment, cultural events, sport, education and social policy. The management emphasis of these programmes puts graduates ahead of the field with respect to other graduates who must learn their management skills once they are employed.


This programme is offered on a distance learning basis.  If you wish to attend the University, please note that there is a separate campus delivery course available.

People who looked at this course also looked at:


 Back to Previous Page   |   Advanced Course Search   |   Browse All Courses

Was this page useful to you?

Northumbria University has taken reasonable care to ensure that the information published is accurate at the time of publication. However, the University gives no warranty or representation as to the quality, accuracy or completeness of the information.