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Be world class this year!

Chris Cook, Olympic swimmer, Commonwealth Gold Medal winner and Northumbria Graduate is taking the time to let us know how we can all be world class.  

Chris Cook and Simon Hartley
Chris Cook and Simon Hartley
It was a freezing winter’s night yet it appears that the 70 young business men and women,  that were waiting patiently in Northumbria’s new City Campus East Business and Law building, were willing to brave the cold in their quest to be world class.

The Junior Chamber International (JCI) had invited Chris Cook, and Sports Psychologist Simon Hartley, to come and give an hour long lecture based around their “You can be World Class” seminars.

Chris and Simon have been working together since Chris was a student at Northumbria and Simon was the director of Performance Sport at Team Northumbria and it is to this relationship Chris attributes a lot of his success. Chris says it was work he did with Simon that made him into the Olympic Swimmer, Commonwealth Gold Medal Winner and household name we all know. “In eight years, Simon has taken me from being an ordinary regional swimmer thinking in small terms to thinking on a worldwide scale,” he said. “He had an immediate effect – it meant a change in focus, behaviour and attitude”

This success is exactly what Chris and Simon plan to replicate for organisations and business men and women throughout the North East through their seminars, workshops and bespoke training sessions.

The duo believes that businesses will flourish if they apply the seven principles the pair have used to such success. Simon has already developed a track record for working with businesses and set up his own firm earlier this year. He said the programme was all about engineering motivation and was built around seven key qualities including a no-compromise attitude and the importance of keeping things simple. “We have witnessed these seven principles grow a company by £2.5 million in 12 weeks.” So the proof really is there and with the workshops designed to reveal the key to unlocking attendees’ true potential and to give them the tools to create a more successful business culture it really is a recipe for success.

When I spoke to some of the young business men and women who attended the lecture each and everyone told me how they had left the talk with a much more positive outlook.  
Sally Kevan was really impressed with Chris and Simon’s ideas and principles, “I know we all have taken something away from the lecture and the principles are certainly things that I could use in my every day life”.

Chris is working on the seminars as well as continuing with swimming full time, and although it keeps the 29 year old swimmer very busy it is something he is very keen to do. “I have been given a brilliant opportunity to become world class at something,” Chris told us. “Now I want to pass on that knowledge.”

If you would like to learn more about “You can be World Class” and to book your place at one of the seminar dates please visit www.youcanbeworldclass.com and if you would like to contact Chris for further information you can email him at chris@youcanbeworldclass.com

    

Date posted: February 12, 2009

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