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Adam James Nichol

Post-graduate Researcheradam nichol

Department: Sport, Exercise and Rehabilitation

Adam’s research interests focus on investigating the complexity and holistic nature of the coaching context, and effective coaching. The practical application of his research, couples with experience of coaching within educational, participation and performance environments through Northumberland Cricket Board and the FA Centre of Refereeing Excellence, for which he has received national awards.

Adam has previously worked with the Youth Sport Trust, assisting in pitches to the Children’s Minister, pertaining to key PE and sport policies. A strong advocate of the power of sport, Adam led a successful campaign to prevent the closure of Ashington Leisure Centre in 2010, and is also an active semi-professional football referee and tutor.





  • BSc Applied Sports Science with Coaching

Overview of Doctoral Research

Examining the Relationships Between Coaching Practice and Athlete Outcomes

Adam’s doctoral research focuses on aiming to obtain a greater understanding of the interrelationships between coaching practice (i.e. coach behaviours, construction of the learning environment) and athlete outcomes (i.e. psychophysiological responses). A mixed-method approach is being adopted within Adam’s research, to explore a framework, in order to assess coaching contexts in a holistic manner. His research aims to help coaches to critically reflect back on their coaching practice, to understand how what they do influences and impacts the outcomes of their subordinates. Adam combines his research with consultancy roles with the Football Association, the Hilton Northern Universities Students Cricket Elite Programme, Northumberland Cricket Board Limited and the Northumberland Young Coaches Academy, advising, developing and delivering training.



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