MI7001 - Animation Production Methods

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What will I learn on this module?

This module is designed to equip you with the necessary social, communication, design and management skills for post-graduate research into the development and production of original intellectual property in the field of animation production.

Team working is the central philosophy of this module and it is designed to encourage all students to work together. Building on your prior design and animation knowledge, this module will introduce you to the design and management methods required to design, produce and deliver an animation project in a professional manner.

You will be given an industry-focused brief set in conjunction with an external collaborator and this exposure to industry will directly support your future employment opportunities.

You will be supported in this process with a series of practical classes on production methods, from design and animation, through to post-production.

You will also be supported in this process with a series of contextual classes on the animation industry and a range of industry lectures.

How will I learn on this module?

There are two strands to your learning in this module. Firstly there are the practical design and production methods, which will be centred on the brief. Secondly there are the lectures, and industry talks to give a solid understanding of the animation industry.

You will attend project briefings and production meetings to formulate a design solution to the brief that balances the conceptual and design direction of the project with the technical, procedural and time management constraints of the project delivery.

Tutor guided independent learning and self independent learning will follow this process of design negotiation.

You will be supported and facilitated by the module tutor and teaching team.

The project must show clear evidence of appropriate research in conceptual, design and technical terms.

This research, along with the design and production process must be documented throughout the project.

You will critically reflect on the research, design and production stages with peers throughout the project.

How will I be supported academically on this module?

Module briefs outline the indicative workload of a module with an indication of lectures, design development classes and the appropriate use of design and ICT software for both the development and communication of the projects. This will include the extensive use of the e-learning portal and the use of blogs for you to document and communicate your research and design progress.

Associated learning materials will also be available on the eLearning portal to download and support developmental skills, where appropriate. These will be discussed in class first to make sure that you understand the key concepts of the material.

Email support is available throughout the module, especially during tutor guided independent learning and student independent learning periods when you are working alone. You can also make appointments to talk through your work with a member of staff.

The programme has a subscription to ‘Digital Tutors’, the design and technical software support facility, due to the specialist nature of the software that you are required to use. You will have access to this resource, both inside and outside the university, to help with any problem solving when designing. You will be encouraged to solve your own design and technical problems by searching for solutions in Digital Tutors.

The programme has a dedicated design studio, specialist hardware including high-end computers, rendering facilities, stop-motion rigs and a colour 3D printer. Plus industry standard software such as Maya, Houdini, Renderman, and Nuke.

What will I be expected to read on this module?

All modules at Northumbria include a range of reading materials that students are expected to engage with. The reading list for this module can be found at: http://readinglists.northumbria.ac.uk
(Reading List service online guide for academic staff this containing contact details for the Reading List team – http://library.northumbria.ac.uk/readinglists)

What will I be expected to achieve?

Knowledge & Understanding:

1. Be able to effectively research a design or communication issue and communicate your understanding of the issue and your design solution to stakeholders and clients.

Intellectual / Professional skills & abilities:

2. Plan, manage and produce a significant and original project.

3. Demonstrate innovation, collaboration and consensus in teamwork, to deliver a project to a professional standard.

Personal Values Attributes (Global / Cultural awareness, Ethics, Curiosity) (PVA):

4. Evidence of critical engagement and reflection on real-world issues and the clear communication of a design solution based on group discussions and teamwork.

How will I be assessed?

You will present your proposed design solutions in a group presentation during the semester, and you will receive formative feedback based on MLO 4.

You will effectively communicate your design solutions, at the mid-point presentation and final presentation stages, both verbally and visually, as noted in MLO 1. You will receive formative feedback from both staff and peers at these stages.

You will deliver a final piece of work, which is of a professional standard that meets the design needs of the brief. This will be presented during the final presentation and you will receive formative feedback from both staff and peers. As noted in MLO 3.

You will also demonstrate your ability to design, organise and manage the project in a professional manner and this will be demonstrated throughout the project during tutorials and documented in the final delivery, as noted in MLO 2.

The work will be reviewed again by staff, after the formal presentation, and the work will be summatively assessed. Summative feedback will be provided on the standard Faculty assessment template, which records your achievement against the module learning outcomes and final grade.

Your work should be submitted via the eLearning Portal. On the module page in the eLearning Portal, there is a folder called ‘Assignment Submission’ you will find all the necessary links in this folder.





Module abstract

Please find details of this module in the other sections provided.

Course info

Credits 30

Level of Study Postgraduate

Mode of Study 1 year full-time

Department Arts

Location Lipman Building, Newcastle City Campus

City Newcastle

Start September 2019

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