SM9689 - Responsible Strategy

What will I learn on this module?

In this module you will learn about the context of responsible strategic thinking, how to identify and explore sustainable business opportunities as a source of competitive advantage. You will gain an appreciation of the overarching principles of setting and executing a responsible and sustainable organisational strategy. Within the setting of these strategic objectives, you will understand how the associated responsible decision making will impact on both internal and external stakeholders. Your learning will span across private and public sector organisations, MNEs and SMEs and how each of different organisations and industries interact with the responsible and sustainable business opportunities and challenges.

How will I learn on this module?

The module will utilise a series of lectures and seminars. In the lectures you will be introduced to contemporary and seminal theoretical positions and debates on the subject of developing and implementing a responsible strategy to support the expectations of internal and external stakeholders and other agents towards a sustainable future. The seminars complement the lectures and will act as a forum to interact, debate and critically review the application of theory in practice. We will use a number of case studies as illustrations of best practice adopted by organisations when formulating and implementing corporate decisions within a socially and economically responsible context. We will review the challenges of developing sustainable strategies.

A teaching and learning plan supports the module, outlining the formal sessions, together with the tutor-directed study and independent reading. An interactive approach to lecture sessions will draw upon the directed learning undertaken and your own experiences. Throughout, the emphasis will be on high levels of your participation, both individually and within small groups.

Directed learning will centre upon a range of activities including pre-reading, preparation for interactive activities and use of the discussion board on the e-learning platform. Independent learning will centre upon you identifying and pursuing areas of interest in relation to the subject area or by providing deeper/broader knowledge and understanding of the subject through a range of learning activities that might include extended reading, reflection, research etc.

How will I be supported academically on this module?

The Module Tutor will lead the module and facilitate your learning throughout the semester. The Module Tutor will provide with the academic content of the module and provide support in the lectures and seminars, aim to develop your knowledge and skills to succeed in the assessment and meet the module learning outcomes.
The electronic Learning Portal (eLp) will host lecture and seminar materials relating to the module. You will be provided with a digital reading list that comprises of various academic and practitioner journal papers, textbooks and other sources that cover responsible corporate strategy and related business models.

What will I be expected to read on this module?

All modules at Northumbria include a range of reading materials that students are expected to engage with. The reading list for this module can be found at:
(Reading List service online guide for academic staff this containing contact details for the Reading List team –

What will I be expected to achieve?

Knowledge & Understanding:
• Appreciate and critically evaluate strategic opportunities and challenges within a complex global business context [MLO1]
• Evaluate the wider impact of strategic business decisions on social, economic and environmental contexts [MLO2]

Intellectual / Professional skills & abilities:
• Make theoretically and empirically informed arguments about the nature of responsible business [MLO3]

Personal Values Attributes (Global / Cultural awareness, Ethics, Curiosity) (PVA):
• Reflect on your interpersonal communication skills and with ability to work within multi-cultural teams [MLO4]

How will I be assessed?

The module is assessed by two components:

1. Individual assignment, 2000 words (75% of overall module mark). This component assesses MLO1, MLO2 and MLO3.
2. Group presentation (25% of overall module mark). This component assesses MLO4.





Module abstract

In this module you will learn about the context of responsible strategic thinking, how to identify and explore sustainable business opportunities as a source of competitive advantage. Working together with your academic tutor and your peers you will engage in theoretical debates and challenge current business thinking and practices in order to advance further the application of responsible strategy within the complexities of the global business environment. You will gain an insight into responsible decision making and how this impacts internal and external stakeholders. The module will make use of digital learning tools to support the students’ learning and skills development.

Course info

UCAS Code N811

Credits 20

Level of Study Undergraduate

Mode of Study 2 years full-time or 3 year sandwich

Location City Campus, Northumbria University

City Newcastle

Start September 2023

Fee Information

Module Information

All information on this course page is accurate at the time of viewing.

Our Campus based courses starting in 2022 and 2023 will be delivered on-campus with supporting online learning content. We continue to monitor government and local authority guidance in relation to Covid-19 and we are ready and able to adjust the delivery of our education accordingly to ensure the health and safety of our students and staff.

On-campus contact time is subject to increase or decrease in line with any additional restrictions, which may be imposed by the Government or the University in the interest of maintaining the health and safety and wellbeing of students, staff, and visitors. This could potentially mean increased or fully online delivery, should such restrictions on in-person contact time be required.


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