SM9530 - Foundations of Entrepreneurship

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What will I learn on this module?

The aim of this module is to provide you with knowledge relating to core concepts, theories and techniques of entrepreneurship through lectures and seminars. Issues covered include:

• Entrepreneurship: importance and relevance to economy and society
• Entrepreneur: Entrepreneurial personality, attitudes, traits, behaviour and learned capabilities
• Entrepreneurs and entrepreneurship in popular media and culture
• Start-Up Strategies and processes:

? Entrepreneurship as strategy: Business plans, business models, market validation, opportunity recognition
? Entrepreneurship as process: effectuation, individual and team action, opportunity creation

• Entrepreneurship Resource Acquisition and New Venture Funding
• Types of Entrepreneurship: Technology Entrepreneurship, Minority Entrepreneurship, Entrepreneurship in constrained environments; Serial and portfolio entrepreneurs
• Entrepreneurial Eco-Systems: Public sector and Third sector participation in entrepreneurship; Social, political and economic influences on entrepreneurship, entrepreneurial infrastructure (accelerators, science parks), regional, national and EU policy
• International Entrepreneurship – Global Entrepreneurship Monitor studies
• Intrapreneurship and Corporate entrepreneurship
• Entrepreneurial and Business Failure: Why do Start-Up Businesses Fail
• Responsible entrepreneurship
• Antisocial, illegal and hidden entrepreneurship

In this module you will gain a comprehensive understanding of the relevance of entrepreneurship to the economy and society, of the entrepreneurial person, and how entrepreneurs are portrayed in popular culture and media. You will also examine the different strategies that entrepreneurs use to start up businesses and the different approaches they take as part of the entrepreneurial process in market-validating their ideas and setting up new ventures. You will gain an understanding of new venture resourcing, different old and new types of funding that entrepreneurs use today, key criteria investors use to assess start-up business investment, as well as why many start-up businesses fail. You will also gain an understanding of the role of governments and development agencies in supporting entrepreneurship through various government schemes that provide formal and informal mentoring support and grant support. Later on in the course you will gain an understanding of international entrepreneurship in different regions and countries, the role of entrepreneurship in larger firms (“intrapreneurship”) and corporate entrepreneurship. The course ends with developing your understanding of related, cutting-edge, contemporary debates in responsible entrepreneurship, and issues including antisocial, illegal and hidden entrepreneurship.

How will I learn on this module?

In the lectures you will be provided with underpinning concepts and theoretical approaches for each topic within the module. This will be further supported by two hour seminars where you will have an opportunity to apply concepts and theoretical approaches to case studies and entrepreneurial scenarios that further support the development of your knowledge and understanding of the core foundations and principles of entrepreneurship.

Through the module’s e-learning portal all the course material and additional learning resources will be available to support independent learning. These additional learning resources will include readings, exercise and web links to practice-orientated material.

How will I be supported academically on this module?

You will have access to a variety of learning materials available through the module’s e-learning system, lectures and seminars. You will have additional learning supports through collated material from relevant reports, entrepreneurial support agencies and entrepreneurial communities.

You will also be provided with electronic reading lists for each of the themes to provide you with conceptual and applied understanding of the various facets of entrepreneurship in a national and international context. These reading materials will include journal papers, books chapters and practical tools developed by enterprise support agencies

What will I be expected to read on this module?

All modules at Northumbria include a range of reading materials that students are expected to engage with. The reading list for this module can be found at: http://readinglists.northumbria.ac.uk
(Reading List service online guide for academic staff this containing contact details for the Reading List team – http://library.northumbria.ac.uk/readinglists)

What will I be expected to achieve?

Knowledge & Understanding:
• Understand and evaluate the role, relevance, importance and contribution of entrepreneurship to the economy and society. (MLO1)
• Understand and apply the micro-foundations of the entrepreneurial process and assess how entrepreneurial eco-systems support entrepreneurship. (MLO 2)

Intellectual / Professional skills & abilities:
• Develop research and analytical skills in the context of entrepreneurship so as to progress to further opportunities in this setting.(MLO3)

Personal Values Attributes (Global / Cultural awareness, Ethics, Curiosity) (PVA):
• Evaluate various global cases from culturally diverse settings, appreciating the responsible and ethical issues in entrepreneurship.(MLO4)

How will I be assessed?

The module assessment will consist of two components:

First is an individual assignment focused on understanding the concepts learnt through the life of an entrepreneur/ intrapreneurs. This is 2,000 word assignment worth 70% of the module marks) (Addresses MLO1, MLO3 and MLO4)

The second piece of assessment requires students, in a team of two to describe a new venture idea in the form of a visual A3 ‘BIG IDEA’ Concept Board. This will be duplicated as a single slide to accompany a 3-minute presentation. Through the concept board you will be required to consider matters such as what it is and who or what it is for, why it is important, how will you measure success and why you are the best people to do it (Addresses MLO2)

Pre-requisite(s)

None

Co-requisite(s)

None

Module abstract

This module will provide you with theoretical and applied perspective about entrepreneurship by focusing on understanding the entrepreneur, the entrepreneurial process and resource acquisition, the entrepreneurial eco-system supports and examining intrapreneurship and corporate entrepreneurship. The module will also focus on emerging entrepreneurship issues such as business failure, antisocial, illegal and hidden entrepreneurship. You will undertake an assessment where you will have an opportunity to understand fully the reality of a life of an entrepreneur or intrapreneur. Your learning will be supported by a wide variety of learning material drawn from the academic literature, policy and practice arena, nationally and internationally. This material will help you develop a clear understanding of the core theoretical concepts of entrepreneurship and how they actually apply in practice for entrepreneurs, new ventures and start-up team. This combination will deepen you knowledge and expertise of entrepreneurship, further your effectuating capacity, support the development of your research skills. It will enhance your own entrepreneurial drive for future careers as an entrepreneur or contribute to your entrepreneurial approach to problem solving and action in a firm or social venture context, and indeed contribute towards understanding policy in the field.

What will I learn on this module?

The aim of this module is to provide you with knowledge relating to core concepts, theories and techniques of entrepreneurship through lectures and seminars. Issues covered include:

• Entrepreneurship: importance and relevance to economy and society
• Entrepreneur: Entrepreneurial personality, attitudes, traits, behaviour and learned capabilities
• Entrepreneurs and entrepreneurship in popular media and culture
• Start-Up Strategies and processes:

? Entrepreneurship as strategy: Business plans, business models, market validation, opportunity recognition
? Entrepreneurship as process: effectuation, individual and team action, opportunity creation

• Entrepreneurship Resource Acquisition and New Venture Funding
• Types of Entrepreneurship: Technology Entrepreneurship, Minority Entrepreneurship, Entrepreneurship in constrained environments; Serial and portfolio entrepreneurs
• Entrepreneurial Eco-Systems: Public sector and Third sector participation in entrepreneurship; Social, political and economic influences on entrepreneurship, entrepreneurial infrastructure (accelerators, science parks), regional, national and EU policy
• International Entrepreneurship – Global Entrepreneurship Monitor studies
• Intrapreneurship and Corporate entrepreneurship
• Entrepreneurial and Business Failure: Why do Start-Up Businesses Fail
• Responsible entrepreneurship
• Antisocial, illegal and hidden entrepreneurship

In this module you will gain a comprehensive understanding of the relevance of entrepreneurship to the economy and society, of the entrepreneurial person, and how entrepreneurs are portrayed in popular culture and media. You will also examine the different strategies that entrepreneurs use to start up businesses and the different approaches they take as part of the entrepreneurial process in market-validating their ideas and setting up new ventures. You will gain an understanding of new venture resourcing, different old and new types of funding that entrepreneurs use today, key criteria investors use to assess start-up business investment, as well as why many start-up businesses fail. You will also gain an understanding of the role of governments and development agencies in supporting entrepreneurship through various government schemes that provide formal and informal mentoring support and grant support. Later on in the course you will gain an understanding of international entrepreneurship in different regions and countries, the role of entrepreneurship in larger firms (“intrapreneurship”) and corporate entrepreneurship. The course ends with developing your understanding of related, cutting-edge, contemporary debates in responsible entrepreneurship, and issues including antisocial, illegal and hidden entrepreneurship.

Course info

UCAS Code N1S8

Credits 20

Level of Study Undergraduate

Mode of Study 3 years full-time or 4 years with a placement (sandwich)/study abroad

Department Newcastle Business School

Location City Campus, Northumbria University

City Newcastle

Start September 2019 or September 2020

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