Skip navigation

BA and Forpeople

Due to a unique collaboration with British Airways (BA) and their lead design agency Forpeople, our third year design students from Design for Industry and Transportation Design, as well as students from the Multidisciplinary Design Innovation course were asked by BA to work together in multi-disciplinary teams to develop concepts for future travel on board their aircrafts.

Design agency forpeople have helped BA to transform their brand by ensuring design comes first in business. forpeople have worked together with British Airways’ in-house design experts on every aspect of the new First experience. Since 2005, they have been responsible for the overall creative direction of First including all aspects of the brand, product and service elements. forpeople are now retained by the airline as Global lead design agency.

The ten week project involved on-site visits to BA’s headquarters near Heathrow and culminated in presenting to senior executives of the business at Waterside. From this, one project was selected as the winner, and the team were each awarded a long-haul worldwide flight to their chosen destination as a prize. 

Course info

UCAS Code W240

Level of Study Undergraduate

Mode of Study 4 years with a placement (sandwich)/study abroad

Location City Campus, Northumbria University

City Newcastle

Start September 2023 or September 2024

Fee Information

Module Information

If you’d like to receive the latest updates from Northumbria about our courses, events, finance & funding then enter your details below.

* At Northumbria we are strongly committed to protecting the privacy of personal data. To view the University’s Privacy Notice please click here

Openday _long

Undergraduate Open Day Events

Looking to study in 2022? Our Undergraduate Open Day on the 29 September is the perfect opportunity for you to find out as much as you can about our courses and facilities.

NU World Virtual Tours

Virtual Tour

Get an insight into life at Northumbria at the click of a button! Come and explore our videos and 360 panoramas to immerse yourself in our campuses and get a feel for what it is like studying here using our interactive virtual tour.

a person sitting at a table using a laptop

Latest News and Features

Newcastle quayside cityscape at dusk

The Power of Five

How the North East’s universities are working together to help drive forward the Levelling…

a headshot image of Andy Smith smiling at the camera with an image of the sun in the background
Care leavers covenant
Jacinda Ardern. Photo Credit NATO North Atlantic Treaty Organization
Creative writing lecturer, May Sumbwanyambe, from the department of Humanities at Northumbria.
More news

Back to top