EL6039 - Enterprise and Writing

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What will I learn on this module?

This module aims to give you an insight into enterprise and innovation in the writing industries and to give you an understanding of careers that may be open to you as a graduate in English and Creative Writing. Assessment is designed to develop your ability generate project proposals, to work as part of a team to develop ideas, to improve your presentation skills and to prepare and support you in the process of applying for internships, residencies, grants and other forms of employment in the creative industries.
An open and forward-looking view will be taken of where work opportunities for writers and those interested in working in the literary industries will be found in the future. Many standard business models will be interrogated to examine how the business of publishing and selling books is changing and what this is likely to mean for authors and those working in the sector in the future. A particular emphasis will be placed on the changes that digitalisation is making to traditional publishing models and to the changing roles of writers, agents and publishers

The module will cover the following:

• How to understand jobs in the sector
• Contact with professionals from the writing industries
• Preparing for working in the sector
• Managing yourself as a small business
• Managing a freelance and portfolio career
• Generating project ideas and producing projects

How will I learn on this module?

This module is taught through a mix of seminars, workshops and directed and independent learning.

You will attend and participate in one weekly 1.5-hour seminar presentation and one weekly 1.5-hour workshop. The seminars are delivered by New Writing North with guest speakers and the workshops are delivered by Northumbria University staff,

The module will be delivered in collaboration with New Writing North and will present conversations with professionals from within the industry: writers, agents, publishers, publicity specialists and those working at the forefront of digital innovation in the sector. These sessions are designed as a way to connect you to ‘real world’ case studies. You will work in small groups to prepare questions related to the theme for that week, to identify issues that you wish to explore more fully and to develop your own profile as a creative writer. As the module progresses, you will be given more time to work in groups in preparation for your final assessment which is a group project. You will be required to develop a schedule of activity and to report on the development of your project. Group presentations will be assessed as part of a half-day conference where all students on the module will pitch their idea to New Writing North and creative writing staff at Northumbria.

How will I be supported academically on this module?

Feedback on summative work will be delivered according to the existing protocols of the Department of Humanities, with comments on feedback sheets. Formative feedback will be provided in the workshops.

Plans for the presentations and the creative portfolio will be discussed in advance with tutors, in order to determine that they are appropriate. A draft version of the assessment may be submitted for feedback before the submission of the assessment in its final form.

Assignments will be processed through the Turnitin Plagiarism Detection software via Blackboard. Turnitin will help improve referencing skills and help avoid plagiarism.

Further guidance will be made available via Blackboard, from your seminar tutor, and in lectures.

You are advised to see your Guidance Tutor at least twice each semester to review your academic progress. The Guidance Booklet, which you receive at the start of your first year, includes structured materials designed to help you develop your self-reflection skills. These materials underpin the academic side of the regular Guidance meetings, helping you to learn how to best use the feedback you receive on your assignments, how to build on your strengths, and improve in the areas where you could perform better.

What will I be expected to read on this module?

All modules at Northumbria include a range of reading materials that students are expected to engage with. The reading list for this module can be found at: http://readinglists.northumbria.ac.uk
(Reading List service online guide for academic staff this containing contact details for the Reading List team – http://library.northumbria.ac.uk/readinglists)

What will I be expected to achieve?

Knowledge & Understanding:

1. To develop students’ understanding of the literary industries.
2. To develop students’ creative abilities, oral presentation skills, and ability to work as part of a team

Intellectual / Professional skills & abilities:

3. The ability to generate creative work within an understanding of the creative industries
4. To provide students with an understanding of jobs in the literary sector and writing industries and how to research and apply for positions in them

Personal Values Attributes (Global / Cultural awareness, Ethics, Curiosity) (PVA):

5. Encourage the spirit of enterprise in students by raising ambition and confidence in how as individuals they can generate opportunities for themselves.

How will I be assessed?

Formative: Workshops provide the opportunity for students to receive feedback on drafts of their personal development plans, C.V.’s and applications. Group work will be monitored and commented upon as groups report back on their progress. MLO 2,3,


PORTFOLIO A: An application for a creative internship call from writing agency, to include CV, cover letter and creative writing extract.
30% of overall mark MLO 4

Portfolio B: A group project requiring cooperative work on the presentation of the individual creative writing produced by the students as a 'collection' (this may be digital/online/a hard copy publication/an event/a public reading).

70% of overall mark, broken down into 2 components:
i. individual mark (20%): creative work MLO 3
ii. group mark (50%): Specific industry-related issues related to collection of creative work to be covered. MLO 1, 2, 5

Part ii of Portfolio B is not marked anonymously due to the form of the task involved.
Groups will typically consist of approximately 4 students, and presentations (lasting no more than about 10 minutes) will be assessed by course tutors, and filmed for moderation. The presentations can be done using PowerPoint or other appropriate method. Group presentation work will be assessed according to professional standards, i.e. based on the quality of the concept, thoroughness of planning, and professionalism of presentation. All students are expected to participate fully in the project and presentation, and should consult their course tutor about making special arrangements if there are any issues that might cause difficulty.





Module abstract

Please find details of this module in the other sections provided.

Course info

UCAS Code QW38

Credits 20

Level of Study Undergraduate

Mode of Study 3 years full-time or 4 years with a placement (sandwich)/study abroad

Department Humanities

Location City Campus, Northumbria University

City Newcastle

Start September 2020

Fee Information

Module Information

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