MI5006 - Professional Practice 2

You will engage in two main areas of study during this module. The first will deal with the main pathways into the industries and introduce you to issues of employment and work experience via means of a work placement or equivalent negotiated project giving you exposure to external industry practice. The second pathway will encourage you to focus on a detailed career development plan, and the specific employability skills which you will need to develop in order to embark on that plan. Both areas are delivered through similar patterns.

One element of your module will be delivered through a combination of lecture and small-group seminars, supported by a combination of online resources and face to face interaction. Lectures and pre-recorded resources will enable the tutor or guest speaker to discuss the key dynamics of the media industries in an in-depth manner, whilst the shorter small-group seminars will be structured to reflect the core issues and themes of the module in the context of practical exercises. These sessions are focused on the research and planning necessary to construct a career development plan and identify areas of weakness to be targeted through an individual ‘smart’ target.

The second element of the module will expect you to engage in a work placement, live professional brief or negotiated equivalent programme of work to gain experience of the professional environment. Whilst you will be introduced to the requirements of a placement in classes, and staff will provide access to possible placements through online module resources, you will be expected to research and set up your own placement or employability project and record and reflect on these professional experiences to create a personal development report for submission. This part of the module will also offer student support in the form of a one to one tutorial.

This module will be entirely assessed on your delivery of a portfolio, the centrepiece of which will be the report on your work placement or equivalent project, and your career development plan. In support of this you will be asked to identify and address gaps in your own employability skills, and develop tools such as CVs and show-reels to assist you in the search for employment, which will be formatively assessed in classes and can be attached to your portfolio as evidence of your professional development.

Professional Practice 2 tackles the professional application of what it means to be a media practitioner in a dynamic and ever changing industrial landscape. Whilst lectures and guest speakers will provide the skills and contextual knowledge necessary for your own professional development, seminars will explore employability and personal development through a series of practical exercises, supported by an individual tutorial during the second half of the module to explore planning for the work placement or equivalent programme of work. Further one to one meetings can be arranged also during drop-in student support and feedback hours. Our careers service, Graduate Futures, also offer extensive support in looking for placements, writing cover letters, developing a CV, and a host of activities and training focused on building your employability. And preparing you to work in a professional environment.

You will also receive written feedback on your final summative submissions which will detail areas that could be improved in future work. You will also be offered the opportunity to receive further verbal feedback following this formal assessment, so that you can follow up any concerns you have regarding your critical development and future learning.

All modules at Northumbria include a range of reading materials that students are expected to engage with. The reading list for this module can be found at: http://readinglists.northumbria.ac.uk
(Reading List service online guide for academic staff this containing contact details for the Reading List team – http://library.northumbria.ac.uk/readinglists)

Knowledge & Understanding:

1. Gain knowledge and critical understanding of contemporary professional work and employment practice within the media production industries and related sectors, including entrepreneurial and commercial considerations

2. Demonstrate a knowledge of career development techniques and methods, leading to self-awareness and understanding of personal aptitudes, weaknesses and career goals


Intellectual / Professional skills & abilities:

3. Demonstrate enhanced employability skills, professional credibility and identity development as a result of undertaking a work placement, a live brief or equivalent programme of work-related learning

4. Synthesise, reflect on, evaluate and present experience acquired from work-related learning in order to set and achieve SMART goals, and draw up strategies for career development planning and entry to a media production industry beyond graduation

Personal Values Attributes (Global / Cultural awareness, Ethics, Curiosity) (PVA):

5. Reflect on and articulate ethical standpoints and debates relating to issues such as unpaid work, diversity, precarious labour, representation and wellbeing within the media industries and related creative sectors

This task is the first real opportunity which you will have to consider the business context of your careers beyond graduation. It also gives you invaluable real industry experience, and the reflection on that experience is designed to give you a strategy that will support you through Level 6 and beyond graduation.

Assessment is via a Professional Practice portfolio containing two different elements, each negotiated with you on an individual basis addressing all MLOs..

This portfolio will firstly include a report documenting and reflecting on a work experience placement, series of interviews, live brief production or negotiated equivalent programme of work-related learning. This addresses MLOs 1, 3 & 5 in particular and receives 50% of the module mark.

Secondly, you will research and write a detailed career development plan, outlining your staged career goals both up to and in the years after graduation. This will require underpinning sector research and should also include an initial personal short-term SMART goal to be completed within the timescale of the module. This may range from an updated CV to a written reflection on a networking event, which you have attended; from a show-reel to a short industry case study. This plan will address MLOs 2 & 4 and receives the other 50% of the module portfolio mark.

Module tutors will formatively assess draft proposals and check that these proposals are appropriate to the module learning outcomes, and that they will develop your employability strategy before signing them off and monitoring your progress in achieving them.

Your work-related learning plans and career development plans are formatively evaluated verbally in class and through short tutorials. Personal development goals can be discussed in meetings with individual guidance tutors.

Feedback is through face to face tutorials and also through the use of peer review. Feedback will explicitly draw attention to the ways in which future performances can be improved.

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Professional Practice 2 will provide you with a detailed understanding of employment within the film and television industries, and related sectors. You will undertake a programme of work-related learning such as a work placement, a series of interviews with professionals, or an external live brief during the module and learn how to present yourself as a viable employee in terms of valuable work skills and professional etiquette. You will also learn career development skills, and set personal goals such as the research and writing of a career development plan. In essence the module considers what it is to become a professional practitioner, in terms of a workplace mindset which will empower you to enter into the film and television industries as an asset to any employer, and equips you with some of the industry knowledge, transferable skills and planning tools to go into your final year with a clearly defined set of career goals.