SM9689 - Responsible Strategy

What will I learn on this module?

In this module you will learn about the context of responsible strategic thinking, how to identify and explore sustainable business opportunities as a source of competitive advantage. You will gain an appreciation of the overarching principles of setting and executing a responsible and sustainable organisational strategy. Within the setting of these strategic objectives, you will understand how the associated responsible decision making will impact on both internal and external stakeholders. Your learning will span across private and public sector organisations, MNEs and SMEs and how each of different organisations and industries interact with the responsible and sustainable business opportunities and challenges.

How will I learn on this module?

The module will utilise a series of lectures and seminars. In the lectures you will be introduced to contemporary and seminal theoretical positions and debates on the subject of developing and implementing a responsible strategy to support the expectations of internal and external stakeholders and other agents towards a sustainable future. The seminars complement the lectures and will act as a forum to interact, debate and critically review the application of theory in practice. We will use a number of case studies as illustrations of best practice adopted by organisations when formulating and implementing corporate decisions within a socially and economically responsible context. We will review the challenges of developing sustainable strategies.

A teaching and learning plan supports the module, outlining the formal sessions, together with the tutor-directed study and independent reading. An interactive approach to lecture sessions will draw upon the directed learning undertaken and your own experiences. Throughout, the emphasis will be on high levels of your participation, both individually and within small groups.

Directed learning will centre upon a range of activities including pre-reading, preparation for interactive activities and use of the discussion board on the e-learning platform. Independent learning will centre upon you identifying and pursuing areas of interest in relation to the subject area or by providing deeper/broader knowledge and understanding of the subject through a range of learning activities that might include extended reading, reflection, research etc.

How will I be supported academically on this module?

The Module Tutor will lead the module and facilitate your learning throughout the semester. The Module Tutor will provide with the academic content of the module and provide support in the lectures and seminars, aim to develop your knowledge and skills to succeed in the assessment and meet the module learning outcomes.
The electronic Learning Portal (eLp) will host lecture and seminar materials relating to the module. You will be provided with a digital reading list that comprises of various academic and practitioner journal papers, textbooks and other sources that cover responsible corporate strategy and related business models.

What will I be expected to read on this module?

All modules at Northumbria include a range of reading materials that students are expected to engage with. The reading list for this module can be found at:
(Reading List service online guide for academic staff this containing contact details for the Reading List team –

What will I be expected to achieve?

Knowledge & Understanding:
• Appreciate and critically evaluate strategic opportunities and challenges within a complex global business context [MLO1]
• Evaluate the wider impact of strategic business decisions on social, economic and environmental contexts [MLO2]

Intellectual / Professional skills & abilities:
• Make theoretically and empirically informed arguments about the nature of responsible business [MLO3]

Personal Values Attributes (Global / Cultural awareness, Ethics, Curiosity) (PVA):
• Reflect on your interpersonal communication skills and with ability to work within multi-cultural teams [MLO4]

How will I be assessed?

The module is assessed by two components:

1. Individual assignment, 2000 words (75% of overall module mark). This component assesses MLO1, MLO2 and MLO3.
2. Group presentation (25% of overall module mark). This component assesses MLO4.





Module abstract

In this module you will learn about the context of responsible strategic thinking, how to identify and explore sustainable business opportunities as a source of competitive advantage. Working together with your academic tutor and your peers you will engage in theoretical debates and challenge current business thinking and practices in order to advance further the application of responsible strategy within the complexities of the global business environment. You will gain an insight into responsible decision making and how this impacts internal and external stakeholders. The module will make use of digital learning tools to support the students’ learning and skills development.

Course info

Credits 20

Level of Study Undergraduate

Mode of Study 1 year Full Time

Start Level 5: March, September Level 6: June, December

Fee Information

Module Information

All information is accurate at the time of sharing. 

Full time Courses are primarily delivered via on-campus face to face learning but could include elements of online learning. Most courses run as planned and as promoted on our website and via our marketing materials, but if there are any substantial changes (as determined by the Competition and Markets Authority) to a course or there is the potential that course may be withdrawn, we will notify all affected applicants as soon as possible with advice and guidance regarding their options. It is also important to be aware that optional modules listed on course pages may be subject to change depending on uptake numbers each year.  

Contact time is subject to increase or decrease in line with possible restrictions imposed by the government or the University in the interest of maintaining the health and safety and wellbeing of students, staff, and visitors if this is deemed necessary in future.


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