SP4009 - Social Issues and Sport Consumers

What will I learn on this module?

This module is centred on two important and interrelated areas. First, we examine the modern make-up of sport across all levels and track key changes in sport organisations occurring due to changes in the way that we live and work in modern society. For example, we will investigate issues including (but not limited to) commercialisation and globalisation, modern consumption practices, celebrity and stardom, neoliberalism and corruption. Second, we will explore the benefits and drawbacks, winners and losers, accepters and resisters to these social movements manifest in sport. To do this, we look at myriad definitions of the sport consumer and sport stakeholders. We will examine who benefits from sport’s current organisation and what are some of the costs (e.g. social, human, economic) of such practices.

How will I learn on this module?

The taught content will be delivered and provided in a variety of formats, and you will be able to access materials on the eLP. There will be the opportunity to work in smaller groups with discipline specific members of staff who will facilitate context driven discussion and learning. In weekly sessions with tutors and in students’ own learning time, students will be provided with real-world case studies and problems seeking resolution as per the themes of each week. Students are encouraged to develop their own understanding and learning with the support of materials offered and staff will actively encourage students to lead discussions in seminars in their small working groups.

How will I be supported academically on this module?

Module information, assessment requirements and expectations, and important module announcements will be made through the eLP. Material to support your learning will be uploaded in advance of sessions. You will be provided with content verbally and guided through tasks during timetabled sessions. A dedicated assessment session will afford you the opportunity to ask assessment related questions in class. The Module Leader is there to support you with any queries that you may have about the module content, and all staff members provide tutorial time outside of class time. Module tutors will provide you with the necessary information on how to arrange a tutorial. You will have the opportunity to receive formative feedback on your development during the module, and you will receive feedback on summative work to help you identify areas of strength and areas for development. There will be the opportunity to discuss your feedback with a member of staff during a tutorial. There is also further academic skills support available from the University Library services.

What will I be expected to read on this module?

All modules at Northumbria include a range of reading materials that students are expected to engage with. The reading list for this module can be found at: http://readinglists.northumbria.ac.uk
(Reading List service online guide for academic staff this containing contact details for the Reading List team – http://library.northumbria.ac.uk/readinglists)

What will I be expected to achieve?

Knowledge & Understanding:
1. Describe how sport is affected by wider social, political, economic and historic forces

Intellectual / Professional skills & abilities:
2. Be able to access, reference and understand current research in appropriate academic fields

Personal Values Attributes (Global / Cultural awareness, Ethics, Curiosity) (PVA):
3. Develop a problem-based approach to understanding sport in the real world
4. Be able to see and describe ethical and moral issues in sport

How will I be assessed?

Summative: A digital infographic targeted (1500 words) toward sport organisations, using an appropriate software package (MLOs 1, 2, 3 and 4)

Formative assessment will take place regularly throughout the module. Directed weekly tasks will help students build up their skills of analysis and presentation of appropriate material and formative feedback will be provided by the module tutor and class peers on students’ thoughts and analysis. The learning environment will encourage students to constantly challenge their and others’ ideas through real-world case-studies. Students are also encouraged to meet on an individual and/or group basis to receive formative feedback from the module tutor.

You will receive written or audio feedback on your summative assessment to help you identify areas of strength and areas for development. There will be the opportunity to discuss your feedback with a member of staff during a tutorial.

Pre-requisite(s)

N/A

Co-requisite(s)

N/A

Module abstract

This module is centred on two important and interrelated areas. First, we examine the modern make-up of sport across all levels and track key changes in sport organisations occurring due to changes in the way that we live and work in modern society. For example, we will investigate issues including (but not limited to) commercialisation and globalisation, modern consumption practices, celebrity and stardom, neoliberalism and corruption. Second, we will explore the benefits and drawbacks, winners and losers, accepters and resisters to these social movements manifest in sport. To do this, we look at myriad definitions of the sport consumer and sport stakeholders. We will examine who benefits from sport’s current organisation and what are some of the costs (e.g. social, human, economic) of such practices.

Course info

UCAS Code CX65

Credits 20

Level of Study Undergraduate

Mode of Study 3 years full-time or 4 years with a placement (sandwich)/study abroad

Department Sport, Exercise and Rehabilitation

Location City Campus, Northumbria University

City Newcastle

Start September 2022

Fee Information

Module Information

All information on this course page is accurate at the time of viewing.

Courses starting in 2021 are offered as a mix of face to face and online learning. We continue to monitor government and local authority guidance in relation to Covid-19 and we are ready and able to flex accordingly to ensure the health and safety of our students and staff.

Contact time is subject to increase or decrease in line with additional restrictions imposed by the government or the University in the interest of maintaining the health and safety and wellbeing of students, staff, and visitors, potentially to a full online offer, should further restrictions be deemed necessary in future.

Our online activity will be delivered through Blackboard Ultra, enabling collaboration, connection and engagement with materials and people.

 

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