Skip navigation

Dr Honglei Li

Senior Lecturer

Department: Computer and Information Sciences

Honglei -Li

My career life is a journey of pursuing courage, creation and perseverance.

I did my first degree in computational mathematics, during which I was highly drawn to computers and algorithm. I often wondered whether we could build human features into the cold codes while writing computational algorithms. Fortunately, I got the opportunity to do my Master’s degree in information systems in 1997 when the Internet started to be popular. I was drawn to Management Information Systems (MIS) because it’s creative, innovative, multidisciplinary and full of challenges. My thirst and curiosity in MIS lead me to a PhD scholarship funded by Hong Kong Government in MIS at the School of Business Administration at the Chinese University of Hong Kong.

My PhD training opened me a variety of opportunities to reflect on the question I had pondered before when I was writing algorithms, i.e. whether human features could be built into computer systems. After training in research methodologies from management, marketing, operation research, psychology and social science, I decided to do a dissertation on virtual community participation from the interpersonal relationship perspective. My dissertation writing process taught me so much about human nature, research methodology and, most important, the human features in computers. I published several papers on virtual communities from my dissertation and am still working on interpersonal relationship theories in virtual communities.

During my first job as a Lecturer in Information Systems in the School of Business at Swansea University, I was drawn to business process management while doing virtual community research and teaching undergraduates MIS and systems analysis and design. I found that information systems improve our lives through business process changes. This interest leads me to my second research area -- business process management. Through an Erasmus scheme I have been trained at SAP in 2010 in business process management and moved to Northumbria University in 2011 because I wanted to teach MIS courses using a more practical method through the SAP university alliance programme. I became a certified SAP ERP business associate consultant in 2014.

With my ingrained passion in the field, I eventually sensed that the field is evolving with the technology development. I am recently shifting toward several emerging research fields under the umbrella of smart cities including smart city strategy, Internet of Things (IoT), online shopping experience optimization through data mining, smart city trace data analysis. Many of these emerging research areas are still under development and I welcome any interested party to discuss and collaborate on these research topics.

NRL Link

Google Scholar

Qualifications

  • Information Systems PhD December 08 2007
  • Information Systems MPhil June 30 2000
  • Mathematics BSc June 30 1997
  • Fellow (FHEA) Higher Education Academy (HEA) 2016

Key Publications

  • Please visit the Pure Research Information Portal for further information
  • Individual Behavior Change under Smart City Environment—A Proposal of Smart Citizen Concept with Four Dimensions, Tian, J., Li, H., Chen, R. Mar 2018, iConference2018
  • E-Public Engagement, Aham-Anyanwu, N., Li, H. 6 Jun 2017, Proceedings of the 25th European Conference on Information Systems (ECIS)
  • E-State: Realistic or Utopian?, Li, H. 1 Apr 2017, In: International Journal of Public Administration in the Digital Age
  • Understanding the role of social situations on continuance participation intention in online communities: an empirical perspective, Li, H., Lai, V., Luo, X. 1 Nov 2016, In: Journal of Electronic Commerce Research
  • The Internet of Things: a security point of view, Li, S., Tryfonas, T., Li, H. Apr 2016, In: Internet Research
  • Improving Online Customer Shopping Experience with Computer Vision and Machine Learning Methods, Li, Z., Li, H., Shao, L. 2016, HCI in Business, Government, and Organizations: eCommerce and Innovation, London, Springer
  • The interplay between value and service quality experience: e-loyalty development process through the eTailQ scale and value perception, Li, H., Aham-Anyanwu, N., Tevrizci, C., Luo, X. Dec 2015, In: Electronic Commerce Research
  • Toward e-public engagement: A review of public participation for government governance, Aham-Anyanwu, N., Li, H. Dec 2015, International Conference on Information Systems: Exploring the Information Frontier
  • Enhancing user experience of enterprise systems for improved employee productivity: a first stage of case study, Li, H. 21 Jul 2015, HCI in Business: Second International Conference, HCIB 2015, London, Springer
  • An empirical study of E-loyalty development process from the E-service quality experience: Testing the Etaliq scale, Li, H., Tevrizci, C., Aham-Anyanwu, N. 26 Jun 2014, 18th Pacific Asia Conference on Information Systems

PGR Supervision

  • Zequn Li Optimization of Personalized Shopping Experiences by Knowledge Discovery in Online Shopping Virtual Communities Start: 21/11/2014
  • Shan Shan Start: 01/10/2018


+

Northumbria Open Days

Open Days are a great way for you to get a feel of the University, the city of Newcastle upon Tyne and the course(s) you are interested in.

Research at Northumbria
+

Research at Northumbria

Research is the life blood of a University and at Northumbria University we pride ourselves on research that makes a difference; research that has application and affects people's lives.

+

Order your prospectus

If you would like to know more about our courses, or life in general as a student at Northumbria, then we can help you.

Latest News and Features

More news

Back to top