Skip navigation

Phoebe Trakkas

16th May 2021

Final year Fashion and Communications student, Phoebe Trakkas, has won a 12-week scholarship at the Fabric Academy on their advanced marketing strategy programme. Fabric Academy was set up as part of the Unwritten Group, a marketing and communications agency in the North East of England.

Phoebe will develop an integrated marketing and communications strategy from scratch for an organisation, ready to present to the senior team at Fabric Academy and receive feedback to help her develop new skills and progress into a career in marketing.

Phoebe was informed about the scholarship by Catherine Glover, Senior Lecturer in Fashion Communication at Northumbria. She then applied for the scholarship, which involved writing a 250-word pitch about why she should be chosen for the course and creating a digital portfolio of her university work.

The founder of Fabric Academy, Lisa Eaton, then contacted Phoebe to offer her a place and explained how impressed she was with her work. Phoebe said: “I was over the moon with the opportunity given to me, especially due to the very short space of time I had to complete the requirements in.”

Phoebe has now completed her final project at university and is grateful for the support she received from Northumbria during the pandemic, including being supplied with a laptop to help her complete her studies from home. She said: “My lecturers were amazing at supporting me and my peers, especially when nobody was used to online teaching or learning.

“I also feel like I have achieved higher grades due to being much more focused on my work during the pandemic restrictions and working from home, so it has benefited my university work.”

Phoebe is now using the knowledge she has gained during her time at Northumbria to help launch her own eco-friendly clothing brand, 'Saint & Angel', which specialises in women’s lingerie. Phoebe used her final project at university to develop the brand’s ethos of transparency and being eco-friendly.

After completing thorough research and creating a PR launch campaign, she is planning to launch the business in the summer. She said: “I am focusing on launching my start-up business with all the information I gathered and created for my final major project at Northumbria with the help from my lecturers and peers.”

Phoebe started her scholarship at Fabric Academy in April and is looking forward to the future. She added: “I am continuing my marketing strategy programme which finishes in July and I am also searching for jobs associated with PR and Influencer Marketing, which I found was my strong point and main area of interest throughout my time at university.”


comments powered by Disqus

Northumbria School of Design

Northumbria’s alumni include Apple’s Sir Jonathan Ive, principal designer of the iPad, iPhone and iMac. Our School of Design covers the discipline areas of Industrial Design, Fashion Design and Innovation Design.

News and Features

This is the place to find all the latest news releases, feature articles, expert comment, and video and audio clips from Northumbria University

a sign in front of a crowd

Northumbria Open Days

Open Days are a great way for you to get a feel of the University, the city of Newcastle upon Tyne and the course(s) you are interested in.

Research at Northumbria

Research at Northumbria

Research is the life blood of a University and at Northumbria University we pride ourselves on research that makes a difference; research that has application and affects people's lives.

a person sitting at a table

Order your prospectus

If you would like to know more about our courses, or life in general as a student at Northumbria, then we can help you.

Latest News and Features

Professor Matthew Johnson has been involved in research which has modelled the impact a Universal Basic Income could have on poverty and inequality.
Northumbria University has launched a new report that sets out its social impact and identifies where it is spreading opportunity to those who need it most.  The Social Mobility Impact Report has been developed in partnership with former Education Secretary Rt Hon Justine Greening.
MFA student Celia Burbush, MFA co-Programme Leader Gavin Butt and Deputy Head of Arts, Steve Gilroy, are pictured outside the new look Gallery North.
Minister for Science, Research and Innovation opens £2m investment in region’s Engineering and Environment students
REF 2021
Professor Andrew Wathey CBE speaking at the Rutherford Roundtable
Sarah Munro, Director of BALTIC Centre for Contemporary Art stood next to Professor Katy Shaw, Director of Cultural Partnerships at Northumbria University, in front of The Travelling Gallery bus in the Quad on Northumbria University's campus.
Dr Matteo Sommacal

Back to top