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Dr Eustathios Sainidis

Senior Lecturer

Department: Newcastle Business School

Eustathios joined Newcastle Business School in 2002 and is currently a Senior Lecturer in Strategic Management. Eustathios is currently Faculty Coordinator of the Northumbria London Campus. In the past he has held academic management positions as Program Leader of the MSc Business with Management and earlier in his career of the Corporate MBA (Severstal) and MA Leading Business Excellence. He acted as Project Manager of the Accreditation Agreement of the Severstal Corporate University by Northumbria University. Has held a number of External Examiner positions for UK universities.

His teaching mainly covers Strategic Management and International Business. He has been invited as guest speaker at the MBA program of the Stockholm School of Economics.

His research interest is in UK Manufacturing in the SMEs sector, and has published his work in a number of SMEs and operations management related international conferences. He has contributed to a number of published research reports and academic textbooks. He is a member of the British Academy of Management (BAM) and a regular reviewer of the Academy’s annual conference. 

Campus Address

Newcastle Business School
City Campus East
Newcastle upon Tyne
NE1 2SW

  • Please visit the Pure Research Information Portal for further information
  • Absorptive capacity for innovation management control: Empirical evidence from hybrid product-service bundles, Schaarschmidt, M., Sainidis, E., Matheus, T., El Kohli, D. 7 Dec 2023, In: International Journal of Innovation Management
  • AI, Blockchain and Self-Sovereign Identity in Higher Education, Jahankhani, H., Jamal, A., Brown, G., Sainidis, E., Fong, R., Butt, U. 23 Jun 2023
  • Understanding complexity in sustainable business: the impetus for mixed method research, Factor, A., Bressan, A., Sainidis, E. 1 Oct 2023, Handbook of Mixed Methods Research in Business and Management, Cheltenham, Edward Elgar
  • Reflecting on the use of mixed methods in the subject of sustainable strategies in manufacturing SMEs, Sainidis, E. 30 Mar 2021, Sustainability and small and medium-sized enterprises, London, Taylor & Francis
  • The application of AI in continuous professional development (CPD), Sainidis, E., Brown, G. 1 Feb 2021, Strategy, Leadership, and AI in the Cyber Ecosystem, Elsevier
  • Career Management and Employee Productivity in Service SMEs: North East England, Sainidis, E., Kolawole, B. 15 Nov 2019, ISBE Conference 2019
  • Environmental turbulence and the role of business functions in the manufacturing strategy debate: the case of UK-based SMEs and the Great Recession, Sainidis, E., Robson, A., Heron, G. 1 Jul 2019, In: Journal of General Management
  • A longitudinal study on competitive priorities within manufacturing SMEs: 2000-2017, Sainidis, E., Robson, A. 7 Nov 2018, 41st Institute for Small Business and Entrepreneurship Conference
  • Severstal: growth and consolidation strategies in a turbulent global steel industry, Sainidis, E. Jan 2017, Exploring Strategy: Text & Cases [11th Edition], Harlow, Pearson
  • SMEs and environmental practices: a study of the UK-based manufacturing SMEs sector, Sainidis, E., Robson, A. 8 Nov 2017, ISBE 2017 - Institute of Small Business and Entrepreneurship Conference

  • Boluwarin Kolawole Start Date: 01/03/2018 End Date: 18/11/2020
  • Julius Eziashi Manufacturing Strategy of Firms in Emerging Economy: The Study of Nigerian Manufacturing SMEs Start Date: 01/10/2014 End Date: 14/12/2017

  • Management PhD April 01 2013
  • Education PCAP June 30 2005
  • Manufacturing Engineering MSc June 30 1998
  • Politics BA (Hons) February 07 1997
  • Fellow (FHEA) Higher Education Academy (HEA) 2005
  • Corporate Member Chartered Management Institute (CMI) 2002


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