Professor Philip Cash

Professor

Department: Northumbria School of Design, Arts and Creative Industries

Research Themes and Scholarly Interests

Philip is a Professor of Design. He received a PhD in engineering design from the University of Bath in 2012. His research focuses on design processes with a particular interest in the processes and methods of design for behaviour change. He also works on research quality in design.

Over the last decade he has published multiple journal papers on design and innovation processes and design for behaviour change, based on close collaboration with industry as well as co-authors from behavioural science, management, and design. He has also published extensively on design research quality, theory, and research methods, and has led the Research Notes and other quality related projects.

Key Publications

Please visit the Pure Research Information Portal for further information
Ambiguity in behavioural design: exploring how ambiguity in motivation, capabilities, and opportunities leads to unexpected outcomes, Duarte, C., Daalhuizen, J., Cash, P., Stilbo, R., Pedersen, M. 4 Jul 2025, In: Journal of Engineering Design
Design Research Notes II, Cash, P., Daalhuizen, J. 1 Jul 2025, In: Journal of Engineering Design
Determining the Prioritization of Behavior Change Techniques for Long-Term Stroke Rehabilitation: Delphi Survey Study, Wróbel, A., Cash, P., Maier, A., Hansen, J. 12 Apr 2025, In: Interactive Journal of Medical Research
Evaluating reframing in behavioural design, Bay Brix Nielsen, C., Cash, P., Daalhuizen, J., Tromp, N. 12 Jun 2025, In: Journal of Engineering Design
ETHICA: Designing Human Digital Twins - A Systematic Review and Proposed Methodology, Lauer-Schmaltz, M., Cash, P., Tacdeo Rivera, D. 27 Jun 2024, In: IEEE Access
Human Digital Twins in Rehabilitation: A Case Study on Exoskeleton and Serious-Game-Based Stroke Rehabilitation Using the ETHICA Methodology, Lauer-Schmaltz, M., Cash, P., Hansen, J., Das, N. 2024, In: IEEE Access
Speed matters: Managing innovation in the energy sector by building shared understanding in the face of multiple clockspeeds, Lauritsen, E., Cash, P., Kreye, M. 2024, In: IEEE Transactions on Engineering Management
The impact of clashing clockspeeds on innovation in the energy sector, Lauritsen, E., Cash, P., Kreye, M. 21 Nov 2024, In: Production Planning & Control
The power and potential of Behavioural Design: practice, methodology, and ethics, Bay Brix Nielsen, C., Cash, P., Daalhuizen, J. 3 May 2024, In: Journal of Engineering Design
A public transport based crowdshipping concept: Results of a field test in Denmark, Fessler, A., Cash, P., Thorhauge, M., Haustein, S. 1 Apr 2023, In: Transport Policy