Skip navigation

Dr Sarah Bowman

Senior Lecturer

Department: Arts

Sarah has over 25 years working in organisational communications in the public, private and not-for-profit sectors primarily in London.  She has held a variety of senior positions in the UK and in Europe before entering academia where she obtained her PhD in corporate communications. Her formative academic career was at the University of the Arts, London before moving to Northumbria in 2017.  Her research interests focus on the meaning of professionalism, knowledge and learning in complex and liminal environments.  She also explores sense and meaning making through rhetorical and visual communications.

Sarah Bowman

Research Themes and Scholarly Interests

Sarah has over 25 years working in organisational communications in the public, private and not-for-profit sectors.  Her interests focus on the meaning of professionalism, knowledge and learning in complex and liminal environments.  She also explores sense and meaning making through rhetorical and visual communications.

Qualifications

Philosophy PhD August 04 2017

Professional Activity

Key Publications

  • Please visit the Pure Research Information Portal for further information
  • Developing a liminality competency for promotional work: Using process philosophy to understand the traits necessary in an age of liquid professionalism , Bowman, S. 2020, COMPLEXITY, HYBRIDITY, LIMINALITY: CHALLENGES OF RESEARCHING CONTEMPORARY PROMOTIONAL CULTURES
  • Public Relations and Communications, Bowman, S. 27 Oct 2020, The Public Relations Handbook, London, Routledge
  • Public Relations and Corporate Communications, Bowman, S., Walker, G. 27 Oct 2020, The Public Relations Handbook, London, Routledge
  • Public Relations, politics and the media, Bowman, S., Walker, G. 27 Oct 2020, The Public Relations Handbook, London, Routledge
  • The Dublin Conversations: An evolving response to a turbulent communications landscape: Putting purpose centre stage in liquid times, Bowman, S., Green, A., McKeon, P. 20 Oct 2020, Pubic Relations Institute of Australia
  • What is public relations?, Bowman, S. 27 Oct 2020, The Public Relations Handbook , London, Routledge
  • A liquid profession: An ecological approach to the theory and knowledge that underpin the practice of public relations, Bowman, S., Hendy, J. Sep 2019, In: Public Relations Inquiry
  • Managing organisational hubris through purpose, Bowman, S., Walker, G. 5 Jul 2019, Bledcom 2019
  • Nonmarket marketers: A new way to look at public affairs practitioners, Bowman, S. 4 Jul 2019, 52nd Academy of Marketing Conference
  • The death of a course: a case study of degree closure, Bowman, S., Smith, C. 19 Feb 2019, In: Perspectives: Policy and Practice in Higher Education


a sign in front of a crowd
+

Northumbria Open Days

Open Days are a great way for you to get a feel of the University, the city of Newcastle upon Tyne and the course(s) you are interested in.

Research at Northumbria
+

Research at Northumbria

Research is the life blood of a University and at Northumbria University we pride ourselves on research that makes a difference; research that has application and affects people's lives.

a person sitting at a table
+

Order your prospectus

If you would like to know more about our courses, or life in general as a student at Northumbria, then we can help you.

Latest News and Features

More news

Back to top